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Modern Communication Tools vs. Traditional Communication tools
Public Relations Practitioners now have the choice of using traditional or modern communication tools. Traditional tools include things such as newsletter, brochures, pamphlets, and more. Things that can be printed and handed out. Today, their modern tools are electronic. Modern communication tools are easier, cost less, and reach a wider audience. Instead of spending money…
PR practitioners and the press, why is the relationship important?
The relationship that public relations and the press have with one another is so important in the industry. These two sides have to work together in order to get out information in an effective manner. As a practitioner, you want to release information that best suits what your company is doing. Whether this is an…
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Dakota’s Blog 